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mobile strategy Tag

mobile-marketing-strategy-trends

Mobile ecommerce grew a stunning 45% year-over-year in the fourth quarter of 2016, and indicators point to continued growth in 2017. As shoppers become more obsessed with mobile, digital marketers need to put a special focus on understanding mobile app customers, leveraging location-based mobile marketing, engaging existing loyal customers, and more. As if that’s not enough to keep you busy, research from a Sailthru survey shows that...

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