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Information Technology

mobile-marketing-strategy-trends

Mobile ecommerce grew a stunning 45% year-over-year in the fourth quarter of 2016, and indicators point to continued growth in 2017. As shoppers become more obsessed with mobile, digital marketers need to put a special focus on understanding mobile app customers, leveraging location-based mobile marketing, engaging existing loyal customers, and more. As if that’s not enough to keep you busy, research from a Sailthru survey shows that...

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Steps To Add ‘Contact Button’ In Instagram: 1. Click the gear icon on the top right of your homepage. 2. Now, click on “Switch to Business Profile” underneath the “Account” section. (if its not already business account) 3. Now, connect your Instagram account to your Facebook page. You will be prompted to connect your Facebook page to your Instagram profile. Click ‘continue’ to connect your Facebook page. Once connected, you will be...

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Add specific websites to your browser's list of Trusted Sites or Exceptions to enable advanced functionality while maintaining a high level of security for general web browsing. In order to avoid security warnings and other errors when using these and other applications, add them to your browser's list of Trusted Sites / Exceptions. Follow the steps appropriate for your web browser. Internet Explorer Chrome Firefox Internet Explorer...

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BigDataAnalytics

Big Data for What ? Big data analytics is the process of examining large data sets to uncover hidden patterns, unknown correlations, market trends, customer preferences and other useful business information. The analytical findings can lead to more effective marketing, new revenue opportunities, better customer service, improved operational efficiency, competitive advantages over rival organizations and other business benefits.   Big Data for Where ? Big data analytics is the use...

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mobile version website

The widespread deployment of Web-enabled mobile devices (such as phones) make them a target of choice for content creators. Understanding their strengths and their limitations, and using technologies that fit these conditions are key to create success mobile-friendly Web content.   What is specific to authoring for mobile devices?   Ideally, site authors would be able to meet the growing demand for a quality mobile experience without changing a...

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We all know the importance of fact-finding before starting any web design project.   We can’t really get started on a project until we know exactly what’s needed, what the client wants, and who the site is aimed at. In fact, in most cases we can’t even create an effective proposal until we know those things.   Below are eleven questions you should ask your prospective clients before you...

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marketing_Trends_banner

Trend #1 – Humanize Your Business! At the end for the day, business is all about people, right? Offline and online.  People are thoroughly attracted to interesting, sincere personalities and to the human element and the person behind the business.  And surprisingly, so much marketing and branding today lacks personality!  So it’s about humanizing your business through your personality. As we move more and more to doing business...

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These days, building websites or applications that attract and retain customers has become somewhat of a science. For people who aren’t well versed in the digital space, I often compare the work that I do as a UX designer to an architect. Like the architect who builds your home, my UX team builds a comprehensive blueprint, which outlines every single detail of the site’s features and functionality. But...

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